Compare HubSpot, Zoho CRM, Freshsales across 11 key categories to find the best CRM for your business needs.
| Category | HubSpot | Zoho CRM | Freshsales | 
|---|---|---|---|
| Overall Score | 8.8  | 8.5  | 8.2  | 
Core Features Weight: 15%  | 8.7 Strong core CRM functionality  | 8.5 Comprehensive features at good value  | 7.8 Solid feature set for SMBs  | 
Ease of Use & User Experience Weight: 15%  | 9.2 One of the most user-friendly CRMs  | 8.0 User-friendly with modern interface  | 8.7 Clean, modern interface  | 
Implementation & Onboarding Weight: 10%  | 8.5 Simple to implement with guided setup  | 8.3 Relatively straightforward setup  | 8.5 Easy setup and onboarding  | 
AI & Advanced Automation Weight: 10%  | 8.0 Growing AI capabilities  | 7.5 Zia AI assistant provides good automation  | 7.2 Freddy AI provides good basics  | 
Customization & Scalability Weight: 10%  | 7.5 Good customization but not as deep as enterprise options  | 8.2 Strong customization options  | 6.8 Basic customization options  | 
Integrations & Ecosystem Weight: 10%  | 8.5 Strong integration marketplace  | 8.0 Good integrations especially within Zoho ecosystem  | 7.0 Growing marketplace  | 
Vendor Viability & Popularity Weight: 5%  | 9.0 Strong market position  | 8.5 Established vendor with growing presence  | 8.0 Part of growing Freshworks suite  | 
Pricing & Value Weight: 10%  | 6.8 Free tier but paid tiers add up quickly  | 9.0 Excellent value for features provided  | 8.5 Competitive pricing structure  | 
Support & Community Weight: 5%  | 8.7 High-quality support and resources  | 7.5 Good documentation but support can be uneven  | 8.2 Good support experience  | 
Future-Proof Technology Weight: 10%  | 8.5 Continued innovation and growth  | 7.8 Continual improvement and new features  | 7.5 Regular updates and improvements  | 
Analytics & Reporting Weight: 5%  | 8.2 Good reporting with visual dashboards  | 7.5 Solid reporting capabilities  | 7.0 Adequate reporting for most needs  |